A pay per click affiliate program involves commissions to be paid out to the affiliates for every visitor traffic they generate on the affiliate merchant website irrespective
of whether the visitor buys products/services or not. In comparison to a pay per sale affiliate program a pay per click affiliate program can give better results as the commissions are based on the visitor clicking the link in the affiliate page rather that the visitor actually purchasing the product/service.
But as obvious the commissions in a pay per click program is very low as compared to a pay per sale/lead program and may be paid only if a specific amount or clicks are generated by the visitors from the affiliate site. For instance many companies may pay the affiliate only if he generates a pre agreed minimum of 10,000 clicks. Where-as a pay per sale affiliate program is not likely to have any such pre-defined limits for the commissions to be paid out.
Where to find pay per click affiliate programs
Pay per click affiliate programs can be found over the internet in online affiliate directories. There are many online directories available on the net; the most popular ones being refer-it.com, associateprograms.com and 2-tier.com.